Summary
Overview
Work History
Education
Skills
Languages
Certification
Timeline
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Mounet Damaris Vivaine

Mounet Damaris Vivaine

Douala

Summary

Dynamic Trade Marketing Manager with a proven track record at AJE GROUP, leveraging data-driven decision making and adaptability to enhance brand visibility and customer engagement. Successfully led a team of 20, optimizing trade investment ROI and driving significant sales growth through innovative marketing strategies and strong client relationships.

Overview

8
8
years of professional experience

Work History

Assistant Project Manager

EASY GROUP
12.2019 - 01.2020
  • Assisted in the successful completion of projects by coordinating tasks, monitoring progress, and maintaining documentation.
  • Samplings on point of sale
  • Managed subcontractor relationships effectively to ensure quality workmanship within deadlines and budgets.
  • Generated weekly and monthly status reports for helpful progress tracking.
  • Identified and resolved risks to minimize project disruption.
  • Recruited and oversaw personnel to achieve performance and quality targets.

SALES MANAGER

LE GRAND VIDE GRENIER
03.2017 - 01.2020
  • Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
  • Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
  • Attended industry events and conventions to expain sales opportunities.
  • Assisted in recruiting top talent for the sales team, contributing to a high-performing work environment.
  • Implementation of Event Trend APERO VIDE DRESSING to build a strong community of followers and customers.

Trade Marketing Manager

AJE GROUP
09.2024 - Current
  • Create Trade Marketing strategies to ensure product awareness, Brand awareness and exceptional customer experience that will lead to company growth.
  • Monitor and evaluate programs effectiveness via trade marketing KPI such as IPP EEFF and recommend improvements.
  • Control budgets and trade marketing investments to support growth.
  • Collaborated with merchandising team on creating differentiated in-store experiences through unique merchandising and collateral opportunities in MODERN TRADE, HORECA and TRADITIONAL MARKET.
  • Managed and motivated team of 20 trade marketing executives.
  • Developed strategies to improve and maximize trade investment ROI by completing promotional analysis and validating against expected results.

BUSINESS DEVELOPMENT EXECUTIVE

SCHA
04.2024 - 09.2024
  • Built strong relationships with clients, leading to increased customer satisfaction and repeat business.
  • Increased client base by identifying and pursuing new business opportunities through market research and networking.
  • Established and maintained highly effective relationships with clients and industry partners to drive growth.
  • Communicated directly with customers and partners to build strong business networks and relationships.

TRADE MARKETING SUPERVISOR

AJE GROUP
03.2022 - 01.2023
  • Develop opportunities of seasonal programs and marketing programs to achieve retail needs and maximize sell-through.
  • Expand distribution channels by successfully negotiating agreements with new retail partners.
  • Developed strong partnerships with key accounts, resulting in increased sales and market share.
  • Collaborated closely with sales teams to ensure alignment on goals, targets, and strategic priorities for optimal results.
  • Enhanced customer relationships by providing ongoing support, addressing concerns, and promptly resolving issues.
  • Coordinated efforts between marketing, logistics, finance, and other departments to ensure seamless execution of programs and initiatives.
  • Achieved sales growth by identifying new business opportunities and implementing targeted trade marketing strategies.

Education

MARKETING - Degree in Marketing And Operational Management

ISMA
Douala, Cameroon
01-2011

Technical Certificate in International Trade - International Trade

ESG
Douala
07-2007

Skills

  • Data-driven decision making
  • Time management
  • Adaptability and flexibility
  • Marketing analytics
  • Event marketing expertise
  • Teamwork

Languages

English
Upper intermediate (B2)
French
Bilingual or Proficient (C2)
Spanish
Elementary (A2)

Certification

  • Licensed Marketing Manager Operationel - 2011

Timeline

Trade Marketing Manager

AJE GROUP
09.2024 - Current

BUSINESS DEVELOPMENT EXECUTIVE

SCHA
04.2024 - 09.2024

TRADE MARKETING SUPERVISOR

AJE GROUP
03.2022 - 01.2023

Assistant Project Manager

EASY GROUP
12.2019 - 01.2020

SALES MANAGER

LE GRAND VIDE GRENIER
03.2017 - 01.2020

MARKETING - Degree in Marketing And Operational Management

ISMA

Technical Certificate in International Trade - International Trade

ESG
Mounet Damaris Vivaine