Shweta Amansinh Dabhi
Virar,India
Summary
Digital Media Specialist with 1.5 years of experience in programmatic advertising and ad operations, specializing in campaign management, audience targeting, performance optimization, and troubleshooting. Leveraging 8+ years of professional experience in client relationship management and stakeholder engagement to deliver effective, data-driven solutions and exceptional client service.
Overview
5
5
years of professional experience
Work History
Digital Media Specialist
Adform
Mumbai, India
04.2025 - Current
- Managed end-to-end programmatic campaigns for clients, ensuring effective utilisation of Adform DSP and Ad Server.
- Handle campaign budgets of up to €1 million, ensuring optimal delivery and performance.
- Configured creatives, ad tags, audience targeting, and tracking to optimise campaign performance.
- Troubleshoot delivery, tracking, and performance issues to improve campaign outcomes.
- Collaborate with cross-functional teams to resolve technical issues and enhance client satisfaction.
- Mentored team members and facilitated recruitment activities, enhancing team capability for Digital Media Specialists.
YES Premia Relationship Manager
Yes Bank
09.2023 - 07.2024
- Offered wealth management advisory to Yes Bank clients.
- Handled client portfolios and investment planning.
- Managed a total portfolio of ₹500 crore.
- Acquired new clients, driving incremental book growth.
- Achieved targets for mutual funds and life insurance.
- Handled high-profile clients and territories with exceptional planning and strategic engagement.
- Utilised CRM software to track client interactions, improving the accuracy of client data and service personalisation.
NRI Relationship Manager
Axis Bank
10.2021 - 06.2023
- Delivered tailored wealth management advice to Indian and NRI clients, enhancing client satisfaction and retention.
- Oversaw portfolio management and investment planning, aligning strategies with client goals.
- Drove new business growth through strategic campaigns and proactive cold calling, expanding client base significantly.
- Acquired new clients and grew the book.
- Met targets for mutual funds and life insurance.
- Resolved complex client issues promptly, maintaining trust and preventing attrition.
Education
Professional Digital Marketing Diploma -
Digifine
01-2025
Master's in Marketing - Marketing
Sheila Raheja Business School
2018
Higher Secondary Certificate (HSC) -
Maharashtra State Board
01-2015
Bachelor of Management Studies - Marketing
RD National College
Mumbai University01-2012
Secondary School Certificate (SSC) -
Maharashtra State Board
01-2010
Skills
- Project Management
- Digital Marketing
- Programmatic Advertising & Strategy
- DSPs (Adform)
- Campaign Management & Optimization
- Troubleshooting & Technical Support
- Client Consulting & Stakeholder Management
- Data Analysis & Performance Reporting
- Tagging & Tracking
- Team Leadership & Cross-functional Collaboration
Languages
English
Gujrathi
Hindi
Marathi
Interests
- Travelling
- Basketball
Timeline
Digital Media Specialist
Adform
04.2025 - Current
YES Premia Relationship Manager
Yes Bank
09.2023 - 07.2024
NRI Relationship Manager
Axis Bank
10.2021 - 06.2023
Professional Digital Marketing Diploma -
Digifine
Master's in Marketing - Marketing
Sheila Raheja Business School
Higher Secondary Certificate (HSC) -
Maharashtra State Board
Bachelor of Management Studies - Marketing
RD National College
Secondary School Certificate (SSC) -
Maharashtra State Board